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CoatingsPro | Coatings Industry Magazine

10 Tips to Successfully Grow Your Business

If you are the founder a small coatings company, growing your business is forever in your thoughts. How should you seek to attract a bigger network, and ultimately sign more contracts for your services? Here are 10 effective tips for expanding your business.

CoatingsPro | Coatings Industry Magazine

From Victim to Victor: Harness Your Professional Power

To choose to give your power away at work or to hold on to it, you must be willing to take some responsibility for things. It’s your reality. Once you realize that you own a chunk of the responsibility in any situation, you can then own your power and begin to realize the control you have.

CoatingsPro | Coatings Industry Magazine

Stop Leaking Marketing Spend

Marketing is a fundamental part of any successful contractor’s business, but all too often potential customers are getting lost at the last yard. This means that thousands of dollars are left on the table, when there are simple fixes that could bring that customer to the finish line.

CoatingsPro | Coatings Industry Magazine

Insurance for Small Companies

You are finally making the big step. After 20 or more years in the business, you are hanging out your shingle and starting your new coatings consulting company

CoatingsPro | Coatings Industry Magazine

Four Ways to Effectively Attract a Diverse Workforce

Is your team diverse? Do you invest to ensure your team reflects the needs and attitudes of your customers and clients? They need to reflect the communities your employees live, work in, and provide services to.

CoatingsPro | Coatings Industry Magazine

The Right Fit Makes the Difference: 10 Steps to Better Hiring

When bad hiring happens, everyone suffers. Finding the right person for a position at your coatings contracting company is part art and part science. While some people certainly have a gift for finding good people, everyone can improve their success rate by following a methodical step-by-step process.

CoatingsPro | Coatings Industry Magazine

How to Tell If Your Competitor’s Brand Is Better

Ever spend time thinking about your sales process and ask yourself, “Why is my competitor getting new business and I’m not?” Do you ask this more often than you’d like?

CoatingsPro | Coatings Industry Magazine

Prepare for Family Business Quarrels Before They Happen

There’s no such thing as a family business without conflict. If you Google “family business feud,” in less than a second, you’ll get roughly 1.2 million hits. And that of course is the tiniest fraction, which doesn’t include the number of family business disputes that do not show up in the Google search engines.

CoatingsPro | Coatings Industry Magazine

Managers Become Leaders With a Shift in Focus

Senior leadership at the corporate headquarters of a large retail chain was entertaining succession planning. What started out as an exercise turned into a sweeping new protocol for transitioning managers into leaders.